Day: June 10, 2025
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Google’s AI Overviews: Impacting Publisher Traffic and Revenue
In June 2025, publishers across the internet reported a stark and sudden decline in referral traffic coming from Google Search. The cause? Google’s new AI Overviews feature, a generative AI tool introduced as part of its Search Generative Experience (SGE). Rolled out more widely this year, AI Overviews now appear for a growing number of…